Dale for founders
Stop being the only demo person
Dale started because every demo depended on the founder. Record your product story once, and let Dale demo it to every buyer while you build.
The founder demo trap
- Configure the demo, schedule a call, get on the call, present. Repeat.
- You can't cover every problem you solve in one call.
- Website visitors leave because they can't see anything relevant.
How founders use Dale
- 1
Record each problem and solution
Short clips, one per topic. No code required.
- 2
Put it everywhere
Website embed, outbound links, partner shares and email.
- 3
Talk only to ready buyers
Scored leads and automated campaigns fill your calendar with informed prospects.
A demo team in one tool
Demo
- Personalized, topic-based demos
- Walkthroughs and attachments
- Free trial to start
Convert
- Lead scoring
- Segments and campaigns
- HubSpot integration and Zapier
Frequently asked questions
How long does setup take?
You can start with a free trial and publish a demo from your existing videos. A free consultation is available if you want help.
Is Dale only for large teams?
No. Dale's primary market is SMBs, SaaS companies, agencies, lean GTM teams and founders.
Instant, personalized demos at scale
Let buyers pick what matters, watch the demo rebuild itself, and see who's ready to buy.