Dale
Dale for technology companies

Complex products, simple demos

Technology products solve many problems for many kinds of buyers. Dale lets each buyer pick who they are and what they need, then shows only the parts that matter to them.

Technology product branching into different demo paths illustration

Too much product for one call

  • Products that solve dozens of problems can't be covered in a 30 minute demo.
  • Different roles, use cases and products need different stories.
  • Every demo depends on a few solution engineers.

How it works

  1. 1

    Build one branched demo

    The first screen asks who the viewer is: role, use case or product.

  2. 2

    Route to the right path

    Each answer leads to the matching Linear or Basic demo.

  3. 3

    See what they explored

    Demo insights show which topics each contact cared about before the call.

Scale demos without scaling headcount

Demo types

  • Branched Demo router
  • Linear and Single Experience demos
  • Walkthroughs and mobile video

Teams and control

  • Workspaces per product or team
  • Custom roles and permissions
  • SSO and Auth0 sign-in

Frequently asked questions

Do we need a separate demo for every product?

No. A Branched Demo routes each viewer to the matching path from a single link.

Can solution engineers still run live calls?

Yes. Buyers arrive informed, and the seller already knows which topics matter to them.

Instant, personalized demos at scale

Let buyers pick what matters, watch the demo rebuild itself, and see who's ready to buy.